Personal Information We Collect
When you visit our website, we automatically collect certain information about your device, including information about your web browser, your IP address, your time zone and certain cookies installed on your device. In addition, as you browse the site, we collect information about the various web pages or products that you visit, the websites or search terms that brought you to the site, and information about how you interact with the site. We call this automatically collected information "device information".
We collect device information using the following technologies:
- "Cookies" are data files that are placed on your device or computer and often include a anonymous unique identifier. For more information on cookies and how to disable them, visit the website http://www.allaboutcookies.org.
- "Log files" track actions that occur on the website and collect data such as your IP address, browser type, Internet service provider, referring / exit pages, and date / time.
- "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse the website.
How do we use your personal information? We use the order information we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging shipping and providing invoices and / or order confirmations)In addition, we use this Order Information to:
- Communicate with you;
- examine our orders for potential risks or fraud; and
- When consistent with the preferences you have communicated to us, provide you with information or advertising relating to our products or services.
We use the device information we collect to help us detect potential risks and fraud (in particular, your IP address) and, more generally, to improve and optimize our site (for example example, by generating analytics on how our customers navigate and interact with the site, and to assess the success of our marketing and advertising campaigns).
In addition, when you make or attempt to make a purchase on the site, we collect certain information about you, including your name, billing address, delivery address, payment information (including credit card numbers, email address, and phone number). We call this information "order information"
Sharing your personal information
We share your personal information with third parties in order to help us use your personal information as described above. For example, we use Lightspeed to power our online store - you can read more about how Lightspeed uses your personal information here: https://www.lightspeedhq.com/legal/privacy-policy/. We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your personal information here:https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, search warrant or other legal request for information that we receive, or to protect our rights to any other way.
As described above, we use your personal information to provide you with targeted advertising or marketing communications that we think may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how -does-it-work.
You can opt out of targeted advertising using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt out portal at: http://optout.aboutads.info/.
Do Not Track
Please note that we are not changing our site's data collection and use practices when we see a "Do Not Track" signal from your browser.
If you are a European resident, you have the right to access the personal information we hold about you and to request that this information be corrected, updated or deleted . If you wish to exercise this right, please contact us at the contact details below.
In addition, if you are a European resident, we inform you that we are processing your information in order to perform contracts that we might have with you (for example if you place an order through the site) or to otherwise pursue our legitimate business interests listed aboveAdditionally, please note that your information will be transferred outside of Europe, including Canada and the United States.
When you place an order on the Site, we will keep your order information on file until you ask us to delete it.
The site is not intended for minors